Aihe: MTG markkinatutkimus

[Maxx]

Heipä hei kaikille!

Teen pienimuotoista markkinatutkimusta liittyen Magicciin, WotC:iin ja Organized Play järjestelmään yhden TKK:n kurssin puitteissa. Olisi mukava jos niin moni kuin vain mahdollista vastaisi tähän. Niille jotka eivät halua vastata tähän threadiin niin vastaukset voi myös lähettää minulle osoitteeseen < max piste sjoblom ättttt gmail piste com >. Jos lähetätte mailin kautta niin olkaa hyvä ja kirjoittakaa maili muodossa Kysymyksen numero: Vastauksen numero (esim. 1. 9 vuotta).
Tein tämän tutkimuksen myös sunnuntaina Otaniemen prelikassa. Kiitos kaikille jotka vastasivat silloin, teitä pyytäisin nyt olemaan vastaamatta toisen kerran, ettei tilastot mene ihan sekaisin 

Edit. Deadline huomenna 3.2 joskus illalla, sanotaan vaikka klo. 21, pitää vielä analysoida tästä saatu data ennen projektin deadlinee.

Alla kysely copypastettuna wordista:
------------------------------------------------
Market survey regarding Wizard of the Coast organized play

Please answer as many questions as you feel comfortable with, and thank you for taking part in this survey. The results of this survey will not be used commercially, only as research data in a project regarding marketing.
-Max Sjöblom

1.   How long have you been playing Magic: The Gathering?      ________ year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   _____€

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      _____________

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         _______
4.2   http://mtg.bore.org/            _______
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      _______

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         _______

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            _______

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            _______
7.2   More events per year            _______
7.3   Better locations               _______
7.4   More chances to qualify            _______
7.5   Better prize support for PTQ winners      _______
7.6   Increased diverse formats (Legacy, 2HG, others)   _______

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   _______

--------------------------------------------------

Kiitos kaikille avusta.
-Max Sjöblom

[rayenni]

Alkutekstissä ei mainita toivottua vastausten formaattia, jos vastaa näin julkisesti. Oletan kuitenkin, että tuo mainittu email-formaatti käy.

1. 10 vuotta.
2. 100 euroa, laskee puoleen jos tavaksi tullutta vuosittaista gp-reissua ei lasketa.
3. 1, 3 ja 4.
4. 1, 1 ja 1
5. 3 (1 jos modo lasketaan)
6. 5
7.1 1
7.2 3
7.3 4
7.4 4
7.5 3
7.6 1
8 1

[Chaosworm]

Market survey regarding Wizard of the Coast organized play

Please answer as many questions as you feel comfortable with, and thank you for taking part in this survey. The results of this survey will not be used commercially, only as research data in a project regarding marketing.
-Max Sjöblom

1.   How long have you been playing Magic: The Gathering?      4 year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   about 10 €

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      1

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         3
4.2   http://mtg.bore.org/            4
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      1

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         5

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            5

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            5
7.2   More events per year            5
7.3   Better locations               5
7.4   More chances to qualify            5
7.5   Better prize support for PTQ winners      5
7.6   Increased diverse formats (Legacy, 2HG, others)   5

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   4

[Schembo]

1.   How long have you been playing Magic: The Gathering?      ___13___ year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   _50__€

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      _____1/3______

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         ___2__
4.2   http://mtg.bore.org/            ___2__
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      ___1__

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         __5___

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            ___3__

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            __2___
7.2   More events per year            __3___
7.3   Better locations               __5___
7.4   More chances to qualify            __1___
7.5   Better prize support for PTQ winners      ___1__
7.6   Increased diverse formats (Legacy, 2HG, others)   ___5__

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   ___2__

[Sherrypie]

1. 6 years.
2. About 20 euros, maybe more sometimes.
3. 1 and 3
4.1   2
4.2   4
4.3   2
5.  6
6.  2
7.1  2
7.2   3
7.3   5
7.4   1
7.5   1
7.6   5
8.  3

[hespa]

1. 1,5 vuotta

2. 40e

3. 1,2,4

4.1   2
4.2   1
4.3   1

5.  2

6.  5

7.1   2
7.2   3
7.3   5
7.4   4
7.5   5
7.6   1

8.  3

[Padishar]

1. 10 vuotta

2. 50 €

4.1 1. Daily
4.2 2. Weekly
4.3 1. Daily

5. 3 (Ja 1 modon kanssa)

6. 4

7.1 2
7.2 2
7.3 5
7.4 3
7.5 4
7.6 1

8. 4

[GrandLux]

1.    n. 8 vuotta. Ollut taukoakin välissä
2.    n. 50 - 100 €.. sanotaan se 75€
3.    Ärrä, huuto, ebay
4.1  2,  gathererissa tulee käytyä   
4.2  3
4.3  2
5.    6
6.    4
7.1  5
7.2  4
7.3  5
7.4  3
7.5  4
7.6  4
8.    3

[JunioRcmf]

1.   6

2.   20

3.   2, 4

4.1  2
4.2  4
4.3  1

5.   3

6.   2

7.1  1
7.2  3
7.3  3
7.4  2
7.5  1
7.6  4

8.   3

[Andros]

1. 4
2. 70
3. 1, 4
4. 1, 2, 1
5. 2
6. 5
7.1  4
7.2  4
7.3  2
7.4  5
7.5  3
7.6  2
8. 3

[Maxx]

Päivitetään vielä senverran et deadline on huomeniltana, pitää vielä ehtiä analysoimaan tästä saatu data ennen deadlinee.

[Karjanvarastaja]

Autetaampa miestä mäessä.

1. 3
2. 20 e
3. 1, 4
4. 3, 4, 1
5. 4
6. 4
7. 3, 2, 4, 4, 4, 2
8. 3

[malin]

1.   How long have you been playing Magic: The Gathering?      ___11___ year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   _100__€
+ flights, hotels etc to tournaments approx 250€ / month

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      _____1______

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         ___1__
4.2   http://mtg.bore.org/            __1__
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      ___1__

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         __2___

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            ___5__ (ohhoh)

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            __4__ (could this become a profession?
7.2   More events per year            __3___ (no time to all GPs even now)
7.3   Better locations               __3__ (going to almost everywhere I can even now)
7.4   More chances to qualify            ___1___
7.5   Better prize support for PTQ winners      ___3__ (would go to Estonia, Stockholm, Oulu, St. Petersburg etc if the prizes would be good enough)
7.6   Increased diverse formats (Legacy, 2HG, others)   ___3__

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   ___4__ (hard to say yet)
En pitäisi kahden constructedin PTistä, ei ois aikaa playtestata molempia....

[Juho1992]

Jeps, vastauksia täältäkin suunnasta

1.   How long have you been playing Magic: The Gathering?  3 year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   ~5 - 20  €

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)     1

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         2
4.2   http://mtg.bore.org/            3
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      1

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?      4

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            1

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won           3
7.2   More events per year              2
7.3   Better locations                      1
7.4   More chances to qualify          2
7.5   Better prize support for PTQ winners     1
7.6   Increased diverse formats (Legacy, 2HG, others)   3

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   3

[Rancid-]

1.   How long have you been playing Magic: The Gathering?      4 year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   50-100€

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      1

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/               1
4.2   http://mtg.bore.org/                     1
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      1

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?      2

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?   5

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won         5
7.2   More events per year            2
7.3   Better locations               4
7.4   More chances to qualify            3
7.5   Better prize support for PTQ winners      5
7.6   Increased diverse formats (Legacy, 2HG, others)   1

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   2

[hall0n]

1.   How long have you been playing Magic: The Gathering?      5 year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   20€

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      1, 3

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         3
4.2   http://mtg.bore.org/            3
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      1

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         5

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            2

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            3
7.2   More events per year            2
7.3   Better locations               4
7.4   More chances to qualify            4
7.5   Better prize support for PTQ winners      2
7.6   Increased diverse formats (Legacy, 2HG, others)   5

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   3

[Koji-Kawazu]

1.   How long have you been playing Magic: The Gathering?      11 year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   50 €

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      2, 3, 4

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/        1
4.2   http://mtg.bore.org/          2
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)     1

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         5

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?          3

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            4
7.2   More events per year            2
7.3   Better locations              5
7.4   More chances to qualify            3
7.5   Better prize support for PTQ winners     4
7.6   Increased diverse formats (Legacy, 2HG, others)   1

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   3

[Elwood]

1. ~9 vuotta (note: ekat pelit 1. tai 2. luokalla veljen kanssa, en ole aina pelannut yhtäjaksoisesti)

2. 15 €

3. 1.

4.1 1.
4.2 3.
4.3 1.

5. 5.

6. 3.

7.1 2
7.3 5
7.4 5

(Muihin jätän vastaamatta.)

[Hezzu]

1. 6-7v (tosin taukoa on pidetty hieman välissä, mutta noin suunnilleen

2. 10-20€/kuu

3. 1,4

4. 
4.1   1
4.2   3
4.3   1

5. 5

6. 5

7. 
7.1 3
7.2 5
7.3 5
7.4 2
7.5 2
7.6 3

8. 3

[ADraw-]

1.   How long have you been playing Magic: The Gathering?      ____4____ year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   __20___€ +matkat

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      ________1_____

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         __1_____
4.2   http://mtg.bore.org/            ____1___
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      ___1____

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         ___3-4____

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            ___5____

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            ___4____
7.2   More events per year            __2_____
7.3   Better locations               ___4____
7.4   More chances to qualify            ___3____
7.5   Better prize support for PTQ winners      ___4____
7.6   Increased diverse formats (Legacy, 2HG, others)   ___1____

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   ___3____

[kivi]

1.   How long have you been playing Magic: The Gathering?      ____14___ year(s)

2.   On an average, how much do you spend on MTG and MTG related goods each month?   __50_€

3.   From where do you usually purchase MTG products, not including single cards, answer as many as you see fit (Answering options: 1. Local store 2. Online retailer situated in Finland 3. Online retailer outside of Finland 4. Private person)      ______3______

4.   How often do you visit the following web pages (Answering options: 1. Daily 2. Weekly 3. Monthly 4. Never):
4.1   www.magicthegathering.com/         ___3___
4.2   http://mtg.bore.org/            ___2___
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      ___1___

5.   How often do you play in sanctioned tournaments (Answering options: 1. Two times per week or more 2. Once a week 3. Two to three times per month 4. Once a month 5. One to four times per year 6. Hardly ever)?         ___5___

6.   On a scale of 1-5, how interested are you in professional play (Pro Tours and Grand Prix tournaments) (1 = no interest, 5 = very interested)?            ___2___

7.   On a scale of 1-5, how would the following factors increase your interest in professional play (1 = wouldn’t affect me, 5 = would increase my interest enormously)?
7.1   More money to be won            ___4___
7.2   More events per year            ___1___
7.3   Better locations               ___4___
7.4   More chances to qualify            ___3___
7.5   Better prize support for PTQ winners      ___2___
7.6   Increased diverse formats (Legacy, 2HG, others)   ___1___

8.   On a scale of 1-5, what do you think of the new two format Pro Tour system (constructed + draft) that is being used during the 2009 season (1 = hate it, 5 = love it)?   ___3___

Ollos hyvä.

[Rei]

1.  11
2.  20
3.  3/4
4.1  1
4.2  1
4.3  1
5.  4
6.  5
7.1  4
7.2  3
7.3  3
7.4  2
7.5  4
7.6  1
8.  1

[Dreamer Insane]

1.   2 vuotta
2.   n. 20€ varmaan, riippuu kuukaudesta.
3.   1, 4
4.1   1.
4.2    4.
4.3   1.
5.   6.
6.   seuraaminen 4, osallistuminen 2.
7.   1:stä suhtlailla kaikkeen
8.   1. Silkkaa vihaa.

[oze]

1.   14 year(s)

2.   80€

3.   3. Online retailer outside of Finland

4.1   www.magicthegathering.com/         ___3____
4.2   http://mtg.bore.org/            ___3____
4.3   http://vaihdetaan.kapsi.fi/ (Vaihdetaan.net)      ___2____

5.   5. One to four times per year

6.     ___3____

7.1   More money to be won            ___3____
7.2   More events per year            ____1___
7.3   Better locations               ___2____
7.4   More chances to qualify            ___4____
7.5   Better prize support for PTQ winners      ___3____
7.6   Increased diverse formats (Legacy, 2HG, others)   ___2____

8.     ___4____

[Maxx]

Noniin, kysely on nyt suljettu ja data analysoitavissa.
Kiitos todella paljon kaikille vastanneille, vastauksia tuli yhteensä 36 kappaletta, olin positiivisesti yllättynyt.

-Max Sjöblom